THINK ABOUT ALL THE PEOPLE who are cheering for you to succeed.

  • Your spouse
  • Your children
  • Your parents
  • Your employees
  • Your partners
  • Your shareholders
  • Your business coach
  • Your customers
  • Your suppliers
  • Your landlord
  • Your bank manager
  • Your accountant
  • Your solicitor
  • Your financial advisor; this is not everyone!

The success fundamental very often overlooked is the habit of self-examination. This should always be your starting point. It is where you determine whether you are (a) physically and (b) mentally up to the challenge of owning and operating your business. If you can only walk to your mailbox before breaking into a sweat, it is unrealistic setting off to run a marathon. Running your business is physically like a marathon, except that it’s run over years instead of hours. Similarly, when your mind is overwhelmed because of turmoil at home, how can you realistically expect to be able to develop great relationships in your business?

When you have good overall health and vitality, everything becomes easier. You sleep better and wake up more refreshed. Your capacity to work at more demanding levels becomes easier and sustainable for far longer. Your mind naturally opens itself up to new and valuable information. You think more quickly and clearly. You smile far more. You recover from effort faster. You are much nicer to be around, so you attract people easily. You cease merely surviving and you begin thriving.

Ignore your awareness at your peril; one of my mentors repeated this mantra to me constantly. If your awareness is telling you that you physically need to improve, don’t wait; act now. If your head is full of “chatter”, deal with it immediately.

I know that you can build a hugely successful retail business. I want you to be able to complete the process and be well enough to enjoy the fruit of your effort.

To your abundant success,

Leon Skaliotis – Founder, Retail Fundamentals.

leon 2Successfully coaching retail owners in Melbourne Australia, how to create highly profitable businesses by attracting shoppers and converting them into loyal fans.

Take the next step… If you want to know how to get more customers to buy from you, get on board my individually tailored retail programs. If you want to get  more retail customers, now is the time to build momentum and make this year your best ever. You will be ecstatic at how easy it can be to attract more customers to spend more money in your store.

The fast working principles from my exclusive programmes, My Retail Success and The Outside In Method come with a 100%  Satisfaction Guarantee. Discover quickly and easily how to :

  • Attract and Keep more Customers
  • Substantially increase their Profit
  • Increase the Value of each business
  • Free up more of their Time

To receive your complimentary copy of “Retail Secrets Every Owner Should Know” click: www.retailfundamentals.com.au

You can contact Leon Skaliotis direct on (+61) 0425 83 3344  or email: leon@retailfundamentals.com.au

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diamondTHERE IS ONLY ONE WAY  you can turn ordinary people into extraordinary employees.  Love them!

There is only one way for you to ensure that your extraordinary employees consistently perform at a superior level. Love them!

There is only one way you can make sure that your extraordinary employees will stay in your business. Love them!

Imagine coming into your store every day and being surrounded by happy, energetic and positive employees.  How would that make you feel? Imagine  your customers engaging with your enthusiastic employees all the time. Close your eyes and imagine how your customers would feel. Would they spend money in your store? Would they come back again? Would they tell other people about your store?

To discover whether you have an employee issue, as soon as possible take some time,  look closely at your employees, and ask yourself these questions:

  • Are they smiling or frowning?
  • Do they move quickly with purpose or slowly?
  • Are their shoulders pulled back and chins up or are they slouching?
  • Do your employees approach you most of the time or do you go to them?
  • Do they keep talking when you are in the vicinity?
  • Can you remember the last time you heard your employees laughing?
  • Is your business giving you the results you want?
  • Do you have a high level of absenteeism?
  • Is your employee retention a problem?
  • How do you feel about each individual employee working for you?

A lot of managers and retail owners believe that great employees are as rare as diamonds.  The reality is very different.

Most employees, given the right set of circumstances will consistently perform at a very high level. If they aren’t performing to your expectations….. love them.

Many managers spend too much time and money trying to make their employees do more, when all they need to do is ….. love them.

For some of you this concept may sound too radical and even ridiculous. My question to you is ” how is what you have been doing working for you”?

I have seen a lot of different methods used to improve the performance of employees.

  • Threats and fear work for a while and then will stop working
  • Extra training will work for a while.
  • More money works for some
  • Time off works for others
  • Games and competitions makes a difference to a few
  • Micromanagement make a small difference until you stop micromanaging
  • Change of duties or location will work occasionally
  • Gifts and bonuses can turn some people on

However, there is only one way to permanently turn ordinary employees into extraordinary, keep them performing at a high level and retain them in your business.  Love them!

When you make the decision to love your employees, now and forever, your rewards will overflow.

Making the decision to love your employees is the one truly hard thing you need to do.

Discovering how to shine your love  on the people who work for you is something you can learn.

leon 2To your abundant success,

Leon Skaliotis – Founder, Retail Fundamentals.

Leon Skaliotis is a recognised retail consulting specialist in Melbourne, Australia, who  successfully coaches Melbourne retail owners on how to create highly profitable businesses by attracting shoppers and converting them into loyal fans.

Take the next step… If you want to know how to get more customers to buy from you, get on board my individually tailored retail programs. If you want to get  more retail customers, now is the time to build momentum and make this year your best ever. You will be ecstatic at how easy it can be to attract more customers to spend more money in your store.

The fast working principles from my exclusive programmes, My Retail Success and The Outside In Method come with a 100%  Satisfaction Guarantee. Discover quickly and easily how to :

  • Attract and Keep more Customers
  • Substantially increase their Profit
  • Increase the Value of each business
  • Free up more of their Time

To receive your complimentary copy of “Retail Secrets Every Owner Should Know” click: www.retailfundamentals.com.au

You can contact Leon Skaliotis direct on (+61) 0425 83 3344  or email: leon@retailfundamentals.com.au

Have you ever wondered why your retail store isn’t attracting and keeping as many customers as you would like?  The answer has much to do with your retail manager.

In my years in the retail industry I have come across some outstanding men and women in retail management. Sadly, they have been too few and as such, the retail businesses they represented suffered from far lower profit than was otherwise possible.

So, what were some of the characteristics and qualities of these outstanding retail managers who were able to attract significantly more customers to spend money in their stores?

  • Firstly, they cared deeply about their staff. They cared about them as people. They took an interest in their lives away from work. They asked questions about hobbies, pets, football teams, partners, children, what they did last night, what they planned to do on the weekend.
  • They accepted mistakes as a part of learning.
  • They respected their staff’s opinion and often sought their input.
  • They extended their people by sharing management work
  • They were very well organised.
  • They had a great sense of humour.
  • They were calm in a crisis.
  • They were creative thinkers
  • They took pride in their store’s appearance.
  • They were very detail focussed.
  • They had excellent selling skills.
  • They achieved budgets and set records.
  • They were very good teachers.
  • They formed excellent relationships with their customers.
  • They were interested in the art of retailing and read extensively on the subject.
  • They dressed professionally.

These retail managers had acquired the skills on how to get more customers and build highly profitable retail stores over a long period of time by themselves. The business they worked for had very little to do with their professional development. I have made it my business to collect the very best retail ideas so that you can apply them in your business. You can start now.

The sad thing is that many retail businesses regularly appoint retail managers to million dollar, even multi million dollar stores and expect excellent results BUT, they offer very little in the way of training in areas such as customer acquisition, selling skills, people skills, and marketing skills.

Management and business owners  should not expect excellence when they don’t teach excellence. That is as silly as giving someone a fishing rod and expecting them to be  excellent in fly fishing.

Excellence must be consistent throughout the retail business; not just in the occasional store.

How about this for a retail competitive advantage that will guarantee you get more store traffic and more profitable sales? “We pride ourselves on having the best retail managers in the industry”.

Just imagine how inspiring it would be to be known as “the company with the best retail managers?”

Imagine what difference it would make to have happy, motivated, inspired staff all of the time.

Just think of the energy, the sense of pride, the respect and attention to detail your customers would experience as soon as they walked in to any one of your stores.

All of this is possible, but you have to decide to make it so.

There is no genie in a bottle or magic wand to make getting more customers and increasing your profit happen miraculously overnight. It takes commitment of time and money and a clear focus on the end result.

Putting in the effort to have the very best retail managers is a competitive advantage that will make your cash registers sing!

 

To your abundant success,

Leon Skaliotis – Founder, Retail Fundamentals.

Leon Skaliotis is a recognised retail consulting specialist in Melbourne, Australia, who  successfully coaches Melbourne retail owners on how to create highly profitable businesses by attracting shoppers and converting them into loyal fans.

Take the next step… If you want to know how to get more customers to buy from you, get on board my individually tailored retail programs. If you want to get  more retail customers, now is the time to build momentum and make the next financial year your best ever. You will be ecstatic at how easy it can be to attract more customers to spend money in your store.

The fast working principles from my exclusive programmes, My Retail Success and The Outside In Method come with a 100%  Satisfaction Guarantee and instruct Melbourne retailers in how to :

  • Attract and Keep more Customers
  • Substantially increase their Profit
  • Increase the Value of each business
  • Free up more of their Time

To receive your complimentary copy of “Retail Secrets Every Owner Should Know” click: www.retailfundamentals.com.au

You can contact Leon Skaliotis direct on (+61) 0425 83 3344  or email: leon@retailfundamentals.com.au

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“Without knowledge action is useless and knowledge without action is futile.” Abu Bakr 573-634 AD

Retail success is based on fundamental principles or laws that have never changed.

When you learn how to apply these principles in your retail business your success is guaranteed.

However, be forewarned. The opposite is also guaranteed.

It is impossible to break the fundamental principles of retailing and not FAIL.

Today, I invite you to take action.

If you are a retailer in Melbourne, Australia AND are serious about building a highly profitable retail business, here is where you will discover The Fundamental Principles Of Retail Success.

To your abundant success,

Leon Skaliotis – Founder, Retail Fundamentals.

Leon Skaliotis is recognised as an accomplished retail consulting specialist in Melbourne, Australia, who  successfully coaches Melbourne retail owners on how to create highly profitable businesses by attracting shoppers and converting them into loyal fans.

Take the next step… If you’re thinking of taking your business to the next level and beyond, get on board my individually tailored retail programs. If you’re not happy with your performance, now is the time to build momentum to make the next financial year your best ever. It is possible.

The fast working principles from my exclusive programmes, My Retail Success and The Outside In Method come with a 100%  Satisfaction Guarantee and enable Melbourne retailers to:

  • Attract and Keep more Customers
  • Substantially increase their Profit
  • Increase the Value of each business
  • Free up more of their  Time

To receive your complimentary copy of “Retail Secrets Every Owner Should Know” click: www.retailfundamentals.com.au

You can contact Leon Skaliotis direct on (+61) 0425 83 3344  or email: leon@retailfundamentals.com.au

One of the biggest concerns I hear regularly from retail managers is a lack of productivity from their staff.

Employees are our greatest asset’. Yeah, right. Anyone who’s been a manager for a day knows many of them are liabilities. Few activities are more time-consuming and energy draining than the management of poorly performing employees. But how do you turn them around?

At the best, compulsion brings grudging acquiescence to your will. At the worst, it breeds quiet and undetectable sabotage (it really can…)

So when we’re thinking of motivating people to do their best, we’re thinking of something very different from compulsion: We’re thinking about getting the very best from members of our team by providing an environment that is rich with motivating factors. When you do that, the people working with and around you are free to draw on the elements they each find the most motivating and rewarding. You can get specific, fast working help to develop a champion team when you click here.

Human beings are pre-wired to be motivated. Something gets us up every morning – if it’s the need for a morning coffee or the need to eat something…. We are motivated to satisfy those needs. So motivation is what brings people to work every day even if it is just to get a paycheck. But if you want to build a great and productive work environment, you need people who are motivated to achieve more than their basic needs.

As an employer or manager, the type of motivation you want to encourage in your employees is the desire to do much more than show up for work each day: You want people to do a great job once they are there! People who are motivated to a higher level get involved in their work, and they are interested in making work – and the world – a better place. And it’s your job to inspire and develop this kind of motivation.

Here’s a simple equation that shows the importance of motivation:

Job performance = ability x motivation

When your team is motivated you can expect a myriad of benefits to follow: People will have:

  • Renewed morale, and meaning at work.
  • Improved personal performance.
  • Deepened appreciation for internal and external customers.
  • Increased energy and resilience to stress.     
  • An enriched quality of work.
  • Increased creativity and good humor.

If you are ready to consistently experience this level of job performance from your employees, click here now.

If you are ready to learn how you can create a richer motivational environment for your employees you have to take ACTION.

You’ll learn some tools and strategies to help you increase workplace motivation that you can start applying today.

Motivation comes from within your employees, and armed with your plan, you will feel more confident in paving the road towards higher levels of motivation, with all the benefits that it can bring.

To your abundant success,

Leon Skaliotis – Founder, Retail Fundamentals.

Leon Skaliotis is an accomplished retail consulting specialist in Melbourne, Australia, who  successfully coaches Melbourne retail owners on how to create highly profitable businesses by attracting shoppers and converting them into loyal fans.

Take the next step…
If you’re thinking of taking your business to the next level and beyond, get on board my
individually tailored retail programs. If you’re not happy with your performance, now is the time to build momentum to make the next financial year your best ever. It is possible.

The fast working principles from my exclusive programmes, My Retail Success and The Outside In Method come with a 100%  Satisfaction Guarantee and enable Melbourne retailers to:

  • Attract and Keep more Customers
  • Substantially increase their Profit
  • Increase the Value of each business
  • Free up more of their  Time

To receive your complimentary copy of “Retail Secrets Every Owner Should Know” click: www.retailfundamentals.com.au

You can contact Leon Skaliotis direct on (+61) 0425 83 3344  or email: leon@retailfundamentals.com.au

My Friends,

When I came across this I immediately thought of you.

Whatever the mind can conceive and believe, the mind can achieve.

Lesson 1: Definiteness of Purpose
Definiteness of purpose is the starting point of all achievement. Without a purpose and a plan, people drift aimlessly through life.

Lesson 2: Mastermind Alliance
The Mastermind principle consists of an alliance of two or more minds working in perfect harmony for the attainment of a common definite objective. Success does not come without the cooperation of others.

Lesson 3: Applied Faith
Faith is a state of mind through which your aims, desires, plans and purposes may be translated into their physical or financial equivalent.

Lesson 4: Going the Extra Mile
Going the extra mile is the action of rendering more and better service than that for which you are presently paid. When you go the extra mile, the Law of Compensation comes into play.

Lesson 5: Pleasing Personality
Personality is the sum total of one’s mental, spiritual and physical traits and habits that distinguish one from all others. It is the factor that determines whether one is liked or disliked by others.

Lesson 6: Personal Initiative
Personal initiative is the power that inspires the completion of that which one begins. It is the power that starts all action. No person is free until he learns to do his own thinking and gains the courage to act on his own.

Lesson 7: Positive Mental Attitude
Positive mental attitude is the right mental attitude in all circumstances. Success attracts more success while failure attracts more failure.

Lesson 8: Enthusiasm
Enthusiasm is faith in action. It is the intense emotion known as burning desire. It comes from within, although it radiates outwardly in the expression of one’s voice and countenance.

Lesson 9: Self-Discipline
Self-discipline begins with the mastery of thought. If you do not control your thoughts, you cannot control your needs. Self-discipline calls for a balancing of the emotions of your heart with the reasoning faculty of your head.

Lesson 10: Accurate Thinking
The power of thought is the most dangerous or the most beneficial power available to man, depending on how it is used.

Lesson 11: Controlled Attention
Controlled attention leads to mastery in any type of human endeavor, because it enables one to focus the powers of his mind upon the attainment of a definite objective and to keep it so directed at will.

Lesson 12: Teamwork
Teamwork is harmonious cooperation that is willing, voluntary and free. Whenever the spirit of teamwork is the dominating influence in business or industry, success is inevitable. Harmonious cooperation is a priceless asset that you can acquire in proportion to your giving.

Lesson 13: Adversity & Defeat
Individual success usually is in exact proportion of the scope of the defeat the individual has experienced and mastered. Many so-called failures represent only a temporary defeat that may prove to be a blessing in disguise.

Lesson 14: Creative Vision
Creative vision is developed by the free and fearless use of one’s imagination. It is not a miraculous quality with which one is gifted or is not gifted at birth.

Lesson 15: Health
Sound health begins with a sound health consciousness, just as financial success begins with a prosperity consciousness.

Lesson 16: Budgeting Time & Money
Time and money are precious resources, and few people striving for success ever believe they possess either one in excess.

Lesson 17: Habits
Developing and establishing positive habits leads to peace of mind, health and financial security. You are where you are because of your established habits and thoughts and deeds.

To your abundant success,

Leon Skaliotis – Founder, Retail Fundamentals.

Leon Skaliotis is an accomplished retail specialist in Melbourne, Australia, who  successfully coaches Melbourne retail owners on how to create highly profitable businesses by attracting shoppers and converting them into loyal fans. His fast working principles from the exclusive programmes, My Retail Success and The Outside In Method come with a 100%  Satisfaction Guarantee and enable Melbourne retailers to:

  • Attract and Keep more Customers
  • Substantially increase their Profit
  • Increase the Value of each business
  • Free up more of their  Time

To receive your complimentary copy of “Retail Secrets Every Owner Should Know” click: www.retailfundamentals.com.au

You can contact Leon Skaliotis direct on (+61) 0425 83 3344  or email: leon@retailfundamentals.com.au

“Please come back again!”
In some shape or form, that phrase is one every business should be saying to each and every customer. Every businessperson understands the importance of letting your customers know how much you value them and how you can’t wait to see them again. Consider some other things you can say to solidify your relationship with customers.

Be a resource
“I’ll keep an eye out for other things that may interest you.”
A customer buying a product or service is a one-off transaction. Taking note of what they bought and letting them know that you’re on the lookout for like items is a natural enticement for them to return.

“Do you know this item is on sale?”
Recently, a mate of mine returned to an electronics store after he found out that the software he bought on Saturday was 40 percent off no more than 10 hours later. Yes, he came back — but for the wrong reason. Treat your customers like you’d want to be treated. If you know something is particularly good value, share your insight. If something’s going to be cheaper in a day or so, urge them to hold off until the sale takes hold.

Put customers’ needs first
“We don’t have it, but the crowd down the street do.”
It’s a natural inclination to try to make a sale whenever possible, but don’t overlook the value of pointing someone elsewhere, even to a competitor. You’ll gain your customers’ trust — and they’ll likely return to your business again.

Exceed expectations
“Let me give you a hand with that.”
This phrase personifies a business that consistently goes above and beyond. Whether it’s helping someone carry out packages or simply getting the door for a client carrying a pile of papers, a clear message that you’re willing to help out however possible stays in others’ minds. And that can often lead them right back to your door.

“Go ahead and try this out.”
Giving a client or customer a small sample of what your business has to offer is a terrific way to bring them back for more. If, for instance, your business sells expensive software programs, give a prospective customer a free trial or a sample disk so he or she can get a sense of how it functions. The same holds true for service-focused concerns. All the law offices that offer free initial consultations, for example, aren’t setting up those appointments just to fill downtime.

“This [sale or deal] is good for this week only.”
Like them or not, deadlines work. Even a customer uncertain about a particular sale can be moved to come back if she knows that, come a certain date, the deal is gone. So, if it’s a question of a sale or some other time-sensitive arrangement, don’t be shy about making it clear

Try to put a name with a face

“How are you going, Jeff?”
This last bit of advice, commonly known though it may be, makes the list based on personal experience. To be blunt: I don’t really like my bank. It’s not particularly convenient, the charges are occasionally mysterious, and I’d change in a minute were I not so lazy. But there is another reason I stay put. Every teller in the place knows me by name and consistently greets me in that fashion. It means something to us all when someone takes the time and effort to remember who we are.

To your abundant success,

Leon Skaliotis – Founder, Retail Fundamentals.

Leon is an accomplished retail specialist in Melbourne, Australia, who  successfully coaches Melbourne retail owners on how to create highly profitable businesses by attracting shoppers and converting them into loyal fans.

To receive your complimentary copy of “Retail Secrets Every Owner Should Know” click: www.retailfundamentals.com.au

You can contact Leon Skaliotis direct on (+61) 0425 83 3344  or email: leon@retailfundamentals.com.au